Flash Mobs Raising Awareness About Climate Change??

http://www.350.org/en/home?page=2

In an article I found on 350.org a site by Bill McKibben discusses how recent popularity of flash mobs can work to the Earths advantage. The recent endless crises about the Earth and its on going problems is not a new one, in fact people still deny its existence today. With these problems becoming the younger generations obstacles what better way then to grab their attention.

These flash mobs are used as a display of expression, but now they come with a message. Since these dances have become popular among sites like Youtube and Facebook, it's a brilliant way to gain more awareness about big issues. Although people would argue that its not a serious way to talk about issues its a step in the right direction for change to occur.

Do you think using Flash mobs and other means to relate to young people is a good idea for our furture??